Digital & Printed Brochures
After 30 years of operating, Labeltex USA had never established any sort of clear marketing and had definitely afforded no attention to it.
I tasked myself to design three multi-faceted brochures; Two aimed at being partner pieces that highlight the pillars of the business, and
one standalone brochure that highlights all of the services offered. All of which were created
to equip the Regional and National Sales
Teams to capture new leads and
attract additional accounts.
On-Product Branding Brochure:
Brand Experience Brochure:
Core Services
Brochure:
Sell Sheets: Equipping the Sales Teams
I developed Labeltex’s first-ever suite of sell sheets, creating both the copywriting and design while establishing a new standard for top-of-funnel marketing content within the company. For each sheet, I met with the respective Executive Sales Representatives to concept, refine, and present direction to stakeholders before carrying the project through full creation and final production. These assets are now used daily by the Executive Sales Teams to elevate client communication and clearly articulate our capabilities.